(As far as we know.)
J.K. Rowling, well known by Harry Potter fans
as the author of the Harry Potter book series,
recently announced she was underway with a new,
non-Harry Potter related book aimed at adult audiences.
Just today, this grisly promotional image for the book
was released online to the media, showing a type-writer,
its paper peppered with what appears to be blood,
along with the book's title: Lairs of Lady Po.
Accompanying it is the author's name: J.K. Rowling.
This discourages the rumor that J.K. Rowling was going to
use a different name, so both the media and Harry Potter fans
would not assume this book would be associated with the HP series.
This press release was issued from Little, Brown & Company,
the publishing company that J.K. Rowling has chosen to use
since she left her previous book publishing company:
"It has become tradition for Ms. Rowling when announcing her projects
to always have a bit of mystery at the onset. 'Lairs of Lady Po' is no different.
We look forward to seeing how her fans react to the image."
The book has been slated with a late 2012 release.
No official release date has yet to be announced.