Pottermore.com not released for Halloween!

It is now November 1st, and one day after the suspected release date
for J.K. Rowling's latest project, the much anticipated Pottermore.com .
So where is it?

Although the October 31st release date was only a guess,
J.K. Rowling has made no statement about when Pottermore
would go live over the internet.

Beta testing for Pottermore is expected to end shortly,
so that the Pottermore staff could get ready for the grand opening
On the bright side: It looks like Pottermore will be released in November,
because beta testing will be ending sometime soon, the only question is: When?